Bleed printing or non-bleed printing?
Heat transfer printing is a customisation method that printing companies use to help put your colorful, detailed designs onto apparel. However, it requires immense care and precision to pull off, which makes it a tedious and risky process.
The heat transfer printing process has a few steps: First, printing and cutting, followed by peeling and transferring onto the T-shirt before finally, being heat press!
Sounds simple, but there is a lot more to it than meets the eye. When your designs are more complex and have sharp edges or intricate details, the amount of labour that goes in to ensuring your designs are perfectly cut and aligned for heat transfer is tremendous!
As such, it goes without saying that the complexity of your design really does play a large part in affecting the cost of your customisation.
However, that isn’t a reason to only have to print simple designs in order to save costs! You can still opt for no bleed heat transfer printing if you are willing to pay more, usually within $3 to $9 per item depending on your design.
Examples of No-Bleed Heat Transfer Printing.
No-bleed heat transfer printing is essentially printing where only your design gets printed – nothing extra on the borders or inner portions of your design.
This method will definitely be subject to technical errors and high risk for the labour team. Small details and fine lines make the print require a lot of close attention and time, resulting in higher costs.
What is ‘Bleeding’?
Bleed is printing that extends past the cut line (where the sheet will be trimmed), providing a kind of marginless printing. This gives the printer a small amount of space to account for the unavoidable movement of the paper during printing and design inconsistencies. When you use bleeds in your printing, you eliminate the possibility of unprinted areas appearing on your design after it has been cut.
This means that your beautiful designs stay beautiful, but with a little outline to make the printing process simpler. By making the pre-heat stamping process easier, the strain on labour for fine details are significantly lessened, it becomes more cost-efficient, and allows for your orders to be completed faster!
Of course, some designs simply look better without it. That is why we make it a point to show you a mockup before processing your order. We take great pride and put in our best effort in ensuring your designs come out just the way you want it to.
So next time before you send in your orders for customised printing, you’re going to want to decide which is more important to you! Higher cost for detail or lower costs for practicality.